Our services are aimed at studying and planning strategies to enhance and spread the brand awareness and strengthen the reputation of a brand.
- Distinctive digital positioning
Our goal is to increase the perceived quality of services, generating new business opportunities, with the identification of tactics aimed at increasing the Lead Generation and Conversion Rate of visitors to the referring website (be it a product-site, an event-site or an online store).
- Touch point: web, mobile, email, social.
The main touch points are managed and valorized in accordance with the functional and communication goals: push or pull actions and definition of new listening points to the needs of different targets (development of a website in which we analyze the user interaction, planning an app or running a fan page on social networks requireing nurtured engagement).
- Internet Marketing
We propose the most appropriate solution according to the type of organization, industry, geographic market and target audience
Regardless of the business model of the client (e-commerce, lead-based website or local internet marketing), as a web agency we are able to properly manage positioning campaigns (SEO and SEM) on the major search engines and Direct Email Marketing campaigns (DEM).
- Positioning on search engines
A good Keyword Research
A list of keywords of high value for the target, determining which are actually the terms that users enter in the search engines when conducting a specific search (by sector or category).
Code optimization and web copywriting review follow.
Always reviewing the analytics, which provide a very precise strategic recommendations, followed by a very thorough reporting system.
From Video Display to Advertising Marketing to Social Media Marketing, Involucra can cover all customer requirements in terms of visibility on the web.