azimut

Sector: Automotive, Transportation

interactive dvd

packaging design

Azimut Yachts is a global leader in luxury yachting, and it has been present in the market for forty years. Its design and technology standards are internationally recognized. Involucra has developed this plan in cooperation with Hakmat, who was in charge of the information architecture. Our photographer Enrico Catella captured the launch of the Flybridge during its test drive at sea, after which the designers created the packaging and brochure. After finishing, the Involucra team then focused for an entire month on planning the interactive DVD. It involved animators, designers, illustrators and programmers in the task of developing a simple, multilingual, and functional navigation interface with a high visual impact.