campoverde

Sector: B2B services

web design

keywords research

copy

CUSTOMER

Campoverde provides business services for the solution of complex problems in the areas of Safety, Environmental Protection and Quality.

Campoverde activities are aimed at the resolution of risk factors for companies in the environmental, safety, social quality.

Core competence of the activities of Campoverde is the third-party logistics management of special and dangerous products, particularly radioactive, chemical and pharmaceuticals. This competence is extended to the entire lifecycle of products, from their marketing until disposal as waste.

Alongside the provision of management services to hazardous materials, in particular for Radioactive Waste, Campoverde designs and delivers consulting services and training in the field of Environment, Quality and Safety.

To complete its offer, Campoverde also offers Technical Training and Management Training, to help manage those who manage operationally the risk in the enterprise.

 

NEEDS

Generate brand awareness Campoverde, in particular through a new website where new potential customers can discover the company, and established customers can learn more about the services offered.

Strengthen the brand Campoverde, which must become a "hub" which encompasses all the activities offered, to ensure a high level of service.

At strategic level, emerges the need to expand company presence in the sectors and segments already served, in particular by leveraging existing customers with other products and services (cross selling).

 

DELIVERY

• The site was built as an enterprise web portal, in which the brand Campoverde Group acts as an "umbrella" brand, and appears as a synonym of quality and expertise in the management of all environmental and safety risks related to business (from training and advice to operations).

• We opted for a declination of the site in 7 microsites, each covering a specific area, depending on the services offered, following a consistent color variation, to which is added the use of icons representing the various services (choice made ​​explicit in the products brandization).

• To create uniformity and consistency between the various divisions we have created some specific templates (for macro-categories and products), in order to facilitate the production of the new content for our client.

• The keywords research helped the client to better understand what were the subjects to be treated in the web pages according to the needs of research by its own customers (and suppliers), and aiming to rank the website on search engines, to be able to acquire new leads..

 

www.campoverde-group.com